MerchCraft

The term we use to describe your complete merch control panel—creation, pricing, publishing, tracking, and payout. No bottlenecks. No compromise.

What Is MerchCraft?

MerchCraft is the collective name for all of the tools Exclaim offers to help teams, creators, and organizations manage their merchandise operations independently. It’s not just a store—it’s your merch infrastructure.

Everything from design to delivery lives inside your dashboard—no external apps, no approval bottlenecks, no middlemen pricing layers.

Core Tools Included

  • Online Designer: Build designs and preview them in real-time on real products
  • Store Management: Launch unlimited stores with full control of visibility, pricing, and products
  • Promo + Pricing: Set markups, apply discounts, create promo codes and automate pricing rules
  • Multi-Store & Reporting: Manage all your shops, view sales, monitor performance, and track earnings
  • Role-Based Access: Give teammates the right level of access to design, edit, approve, or track

Why MerchCraft Matters

  • Real Control: You're not dependent on an agency, rep, or static product list
  • Speed: Move as fast as your team does—design, publish, and track instantly
  • Ownership: You run the show, not a third party with their own margins
  • Professionalism: Everything’s built for scale—perfect for orgs, leagues, or full-time creators

Why Choose Exclaim

We built MerchCraft to give creators and teams their own launchpad—not another cookie-cutter storefront. Every tool in the platform exists because teams asked for it. This is how modern merch should work—hands-on, data-driven, brand-owned, and fast.